Transition from Centralized Distribution to Local Operations in Key Regions

  • Growth and innovation strategy review
  • Sales process and animation performance
  • Supply chain performance review
  • Media-Entertainment
Client problem

CANAL+ Group (Vivendi):    Transform model of Distribution, initially centralized in France with a network of distributors in Africa :  To create full operating subsidiaries in each local country. (Haiti / Santo Domingo, Madagascar and Cameroon)

What was delivered
  • Developed operations and distribution in new area and in open greenfield countries (Ethiopia).
  • Created a Local presence, analysis of network, set up of new service teams and analyzed & adapted offering to country needs (culture).
  • Buy-out and/or partial integration of partners’ teams
  • Opened  headquarters and network.
  • Creation of a new customer relations center
Client Benefits

Strong growth in customer base, brand awareness and revenue:

  • Scaled operations from zero to 150, 000 subscribers; and over E100m + in revenues
  • Built and managed large teams (80-150 people per subsidiary)
  • Strong commitment of multicultural teams
  • Referencing the major local TVs and Radios.
  • Signature of the rights to broadcast national
  • Soccer championship for X years
  • Installed new convenient payment modalities for contract renewals (mobile payment, transfer, …)
  • Huge development of the Brand CANAL+
  • Restructuration and revitalization of the team

 

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